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Find a winning new business idea and take control of your destiny now

Within a week or two you will have identified your winning business idea and taken those first steps to being your own boss!

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Successful ideaCourse description

Many people dream of starting their own business. Reasons range from earning some extra money on the side to becoming their own boss and taking control of their own destiny; or maybe even the desire to make a large social impact on the world. So what is stopping you?

One of the most frequent responses to that question is: "I do not know what business to launch".

This course will answer that question and help you to discover the business idea that is best for you based on your skills and experience and that would give you the best chance of success. It will help you move from dreaming to doing; and kickstart your entrepreneurial journey enabling you to start working on the things you are passionate about!

Your Instructor


Professor Simon P. Gifford
Professor Simon P. Gifford

Professor Simon Gifford is an industry professional who has assisted multinationals and public sector organisations around the world in his role as a strategy consultant. Clients have included the likes of Barclays, Arcelor, Kimberley Clark and American Express to name a few.

He is also an entrepreneur who has launched a number of businesses, the latest venture being that of Mashauri which is an online education platform used by universities to provide their students with experiential entrepreneurial education. His current role there is Chief Executive Officer. In this role, he also sits on the advisory board as a mentor to various startups and scale-ups.

He is an adjunct professor at IE Business School and other institutions where he lectures on entrepreneurship, strategy, M&A and decision making.


Frequently Asked Questions


When does the course start and finish?
The course is now open and is aimed at getting you to a useful business idea within a week or two - although you can take as long as you like.
How long do I have access to the course?
You will have access to the course for a full year from commencement.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
What will I learn about
Beyond the key process that will help you discover a business idea that works for you; you will also receive useful entrepreneurial insights and tools AND receive a free ebook on different business types to inspire and guide you.
Is the material and content good?
The material is sourced from Mashauri's entrepreneurial programmes that are provided to universities and colleges. The content reflects best practices and has been proven on many occasions.

"It´s perfect for people like me, starting from zero and asking the correct questions as well as providing the right answers. You helped us to create a realistic idea of our project and how to manage it, thank you."

- Cesar Quiero, Co-Founder, InmoProject

Get started now!